Greg Flisram, newly named executive director of the URA at the press conference earlier today. Photo courtesy of URA.

Greg Flisram is the URA‘s new executive director, announced Mayor Bill Peduto and Urban Redevelopment Authority of Pittsburgh board chair Sam Williamson today.

Current URA Interim Executive Director Diamonte Walker has been named deputy executive director. The appointment will be voted on today by the URA board.

Greg Flisram. Photo courtesy of the URA.

“Greg’s experience and vision will be perfect for Pittsburgh as we prepare for the next generation of the URA,” Mayor Peduto said, which will focus in part on neighborhood development, workforce development, equity and affordable housing.

Flisram currently serves as interim president and CEO of the Economic Development Corporation of Kansas City (EDCKC), which has created 3,500 new jobs and $1 billion in capital investment per year. Before that, he was the development director for the City of Green Bay, where he led a successful downtown riverfront redevelopment effort and advised the Green Bay Packers on developing the sports and entertainment-focused Titletown District adjacent to Lambeau Field.

“Pittsburgh is a national model of economic renewal and reinvention that many people have had their eyes on for a long time,” Flisram said. “I’m looking forward to helping write the city’s next chapter and to help spread prosperity to neighborhoods and populations that have not been lifted by the rising tide. I’m very excited to hit the ground running.”

“This is a dynamic leadership team, and Diamonte and Greg are going to help us implement a vision of the URA that is more focused on people than on projects,” Williamson said.

Walker joined the URA in 2017, quickly becoming the driving force behind the agency’s MWBE strategy and ushering in economic inclusion initiatives such as the microloan program and the Catapult/Gallery on Penn retail incubator.

“I am overjoyed with the appointment of Greg Flisram as the URA’s new executive director. This signals a bold, new direction for the agency as we work to center our economic development strategy on creating an exemplary quality of life for all Pittsburghers,” Walker said. “I look forward to serving with Greg as a part of this new strategic leadership team. I’m honored and humbled to serve as Deputy Executive Director on behalf of the URA’s board and the City of Pittsburgh.

The mayor’s office says Flisram and Walker will begin by working with URA staff to begin a planning process to implement recommendations — developed over the past year by HR&A Advisors — that will more effectively plan and implement economic development initiatives for the city.

A forthcoming report will establish a vision for the URA’s next chapter and identifies several important reforms that the URA and city government must undertake to advance progress toward a more prosperous and equitable Pittsburgh. Recommendations will include establishing and communicating a clear economic development agenda; streamlining coordination and strengthening connections among the URA, city agencies, external stakeholders and community partners; embedding clear goals and metrics into URA strategic planning; and developing a financial sustainability plan.

Melissa Rayworth

Kidsburgh Editor Melissa Rayworth specializes in stories about culture, gender, design and parenting. She has written for a variety of outlets in the U.S. and Asia, and is a frequent contributor to The Associated Press. Find a selection of her work at