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When business owners Danny Wengrod, Alex Perchuk, and Robert Baker visited Riverfront West at 3 Crossings in Pittsburgh, they knew that the iconic Strip District location would be the perfect spot to launch their latest venture.
Wengrod, Perchuk and Baker are franchise partners with Serendipity Labs, a Rye, NY-based operator of upscale, co-working, shared office, and meeting and event space. Though the trio has ownership in Lab locations in several markets across the country, the allure of Pittsburgh’s thriving business environment and growing tech scene drew them in and seemed a perfect fit for a Serendipity Labs workplace.
“Serendipity Labs combines state-of-the-art design with premium security while providing the highest standard of service in the industry,” Wengrod remarked. “We could think of no better location for our first workplace in Pittsburgh than the Strip District, the center of tech in the market.”
Workplace flexibility is among the top priorities for the workforce today. Though more than 30% of employees work remotely at least part of the time, 82% would prefer not to work at home, according to a CBRE Research 2016 report.
Each Serendipity Labs location allows members to work close to home or clients, reducing the commute while simultaneously offering top-quality event spaces for face-to-face or virtual meetings.
Each Serendipity Labs sets out to become part of the fabric of its neighborhood, offering its members a vibrant workplace experience that includes special events to engage the surrounding community that also provide the opportunity for networking with other members, potential leads and collaborators.

Serendipity Labs currently operates 34 locations in the U.S. with expansion plans that will increase their North American footprint to over 140 locations by the end of 2020. Every member has access to the growing number of Labs across the country for use when traveling or to meet with clients. It is an ideal option for remote teams or a trusted first address when entering new markets.
According to a 2019 Global Coworking study “the number of co-working spaces worldwide is expected to increase more than 42% between 2019 and 2022.” Coworking space in Pittsburgh comprises less than 3% of the region’s total office inventory despite the enormous growth of the tech sector in recent years.
The potential to provide a solution for businesses of all sizes in Pittsburgh’s “Robotics Row” was immediately evident, partnering with Lehman Daman and project manager Chris Kelly, the franchise team built out the 25,000-square-foot lab at 3 Crossings. With sweeping views of the Allegheny River and Downtown Pittsburgh, the two-story facility delivers a true Strip District experience complete with an outdoor patio and direct access to the Riverfront Trail System.

Location and views aside, the newly constructed space is rich with all the must-have amenities modern office workers seek, including a premium IT network that meets government security standards; a Lab Café with a custom coffee brewed fresh daily; small group and large meeting facilities; and a riverfront patio.
With a clear nod to the coworking movement this shared office space clearly was designed to enhance collaboration, bring a sense of community, learning, and an environment perfect for networking with seasoned professionals and entrepreneurs alike.

Serendipity Labs Pittsburgh – 3 Crossings, Director of Sales Edie Hartman says the variety of membership options available make it an exceptional place for remote teams, a regional headquarters, or start-up company. “With full and part-time options, short-term swing space, and the capacity for corporate memberships, Serendipity Labs 3 Crossings provides the convenience and flexibility necessary in today’s evolving workplaces,” Hartman said.
Now through July 31, 2019, NEXT readers can take advantage of exclusive discounts at Serendipity Labs – 3 Crossings, including a Co-Working 10 Membership for only $99/month! Reach out to Edie Hartman at threecrossings@serendipitylabs.com for details.